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Who We Are

Our purpose, vision and guiding principles define who we are and how we work with every individual.

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Our Guiding Principles

We have a few guiding principles we strive to live by every day.​


We respect everyone and make sure they feel it.​


We believe the value you give comes back to you.


Just as we help you ​

be your best, we strive to be our best, too.


We’re human and bring our whole selves to every relationship.


We work to make every experience matter.

Our vission

Our Vision

Our vision is to bring a high-quality coaching experience to professionals at any career level. 
We serve individuals and organizations to make coaching accessible to all.  Our Watering Seeds™ initiative supports underrepresented communities so that everyone, regardless of their starting point, can choose to be their best.

Our Purpose

Like the rippling of waves in a pond or the continuous repetition of tree rings, coaching is a transformative experience that moves you forward in your career and in life. We believe there is extraordinary in you, and our purpose is to nurture that extraordinary. Whether you are an individual taking the next step in your career or an organization who wants to grow your people, we are privileged to partner with you on your journey.

Our Purpose

Our Coaches


As a senior executive in an international organization, Ellen led economic reform with governments in Africa, Asia, and Eastern Europe. Through this she learned how to empower diverse teams and deliver on results even under difficult and rapidly -evolving circumstances. As a leadership coach, she helps clients find their professional and personal balance and unlock their full potential to transform vision into results.

Our Coaches
Work With Us
Our Team

Leadership Team

Margaret Brake

Co-Founder and Chief Coaching Officer

As an executive coach, consultant, and facilitator with more than twenty years in leadership and organizational development, Margaret has worked with hundreds of ..

Gregg Bedol

Co-Founder and Chief Executive Officer

Gregg is a serial entrepreneur working with technology and services companies since 1998. With twenty-five years of experience and a strong record of helping companies...

Gregg Bedol and Margaret Brake

Beth (Burbage) Vann

Vice President, Coach Success

Beth is committed to helping people and companies grow and develop. Her corporate experience includes financial services, for-profit education, senior care, a national healthcare system...

Brian Gorman

Vice President, Program Development

Brian has worked with clients as they identify the goals they want to achieve and come face-to-face with what is holding them back. While a management consultant at a global consulting firm...

Selma Kikic

Vice President, Finance

With over a decade in the finance sector, Selma Kikic brings a wealth of knowledge from diverse industries including retail, tech, and real estate. Her journey began at JPMorgan Securities...

Mike Dillon

Chief Growth Officer

For more than five years, Mike has been a growth strategy advisor and go-to-market consultant for midsize companies that appreciate his plain-spoken, outcome-oriented pragmatism...

Joanna (Asia) Jarosz, PhD

Executive Director,
Alliance for Coaching Effectiveness

Joanna Jarosz holds an M.A. in economics from the University of Minnesota and a PhD in Social Sciences from the University of Silesia.

Tad Lebeck

Chief Technology Officer

Tad is a global technology executive with more than twenty years of leadership building and growing enterprise software companies. He has successfully led companies through all stages...

Maja Dragnic

Senior Vice President, Operations

Maja has more than fifteen years of experience in management consulting, project and program management, strategic planning and performance management...

Kip Kelly

Senior Vice President, Marketing and Sales

Kip Kelly has over 25 years of marketing and sales experience, with a focus on talent management, executive education, professional coaching...

Mary Slaughter

Chief Customer Strategy Officer

Mary Slaughter is a global human capital executive, consultant, coach and published author. She has held enterprise roles including CHRO, Chief Talent Officer, Chief Learning Officer...

Q Advisory Board

Vivian Vitale

Vivian Vitale

Advisory Board

Vivian has over more than thirty years of experience in people management in high technology organizations with the last twenty years as part of the leadership teams...

Sam Iosevich

Sam Iosevich

Advisory Board

Sam Iosevich has been architecting and developing business analytics platforms for more than twenty years. He has implemented his solutions...

Noel Stephens

Noel Stephens

Advisory Board

A former founder and CEO of a technology start-up, Noel has held senior management positions at Unisys, Mastercard, and Transax/Equifax.

Donny Askin

Donny Askin

Advisory Board

Donny is a retail technology pioneer, entrepreneur, and leader with more than four decades of experience founding and growing successful high-tech companies...

Linda Hoopes

Linda Hoopes

Advisory Board

Linda helps organizations, teams, and individuals thrive in turbulence, and writes and speaks about resilience, change, and employee well-being.

QAdvisory Board

What Our Coaches Are Saying

"Working with clients as they connect with their passion and guiding them as they live into it makes my heart sing!"

Make your organization a home for great talent.
Let’s get started.​

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